eCommerce Design & Development

An online shop never stops: it is available 24 hours a day, to a global audience. A well-designed online shop frees you to focus on what makes a successful business: having the right products available, at the right price, to the right audience.

Unlike more general websites an online shop has certain requirements. It needs a welcoming home page that attracts customers and steers them through the myriad products you have available. It should provide opportunities for in-site promotions and have a clear logical structure and layout that makes finding products quick and easy. It should also provide key site statistics and reporting in an easy to use and informative style to allow you to make decisions.

At ICUK we will guide you through each step, from selection of a suitable ecommerce ‘engine’ to designing your brand or the visual style, from creating clear product categories to adding effective item descriptions and photography. We can also help to ensure your shop is nice and busy with a raft of Digital Marketing techniques, which can be added to your project.

Basically all you need is the products and the staff to provide customer service and despatch orders and we can deal with the rest.